Ogilvy on Advertising
David Ogilvy
Random House USA Inc
Sales Rank: 343971
David Ogilvy
Random House USA Inc
Sales Rank: 343971
Still resonates, 2010-05-16In many ways this book is hopelessly out-of-date but most of the principles espoused by Ogilvy in this hugely-entertaining and superbly-written book still hold true.
Recommended for anyone with a passing interest in 20th century popular culture and post-war business. Essential for anyone trying to break into advertising.
Reviewed By A1KUT44JICYHZTRecommended for anyone with a passing interest in 20th century popular culture and post-war business. Essential for anyone trying to break into advertising.
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